One Call was seeking a younger audience with content in their own channels, specially Facebook og YouTube. I worked with developing the idea and concept of creating a spin-off of TV 3´s Lukusfellen for their own channels. Starring Hallgeir for Lukusfellen and Petter Pilgaard. I also made the media strategy.
View the episodes on:
One Calls Facebook page
One Calls YouTube channel
TV3 Play